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QUALITY SCORE

 

 

Introduction 

The difference between the success or failure of an online marketing campaign can at times be a very fine line indeed, and this is true of the Google AdWords scheme, and in particular with regard to the Quality Score of adverts.

Pay Per Click

Introduction

 For any business seeking to advertise itself on the internet, there are a variety of methods in which a business can get its name out there and seek to draw traffic back to its own website. One method which is very common on many parts of the internet is [...]